This webinar series is designed to help current and aspiring food and agricultural entrepreneurs build, grow, and strengthen their businesses through practical, expert-led education. Participants will gain foundational knowledge in business planning, marketing, customer development, and market analysis, while also exploring topics such as regulatory requirements, food processing exemptions, social media strategies, artificial intelligence for digital marketing, grant writing, produce auctions, and business structures. Throughout the year, attendees will learn how to identify and evaluate market opportunities, connect with customers, navigate legal and operational considerations, and understand market channels and participation requirements.
2026 Webinar Schedule
- January 20, 2026: Intro to a Business Plan with the Niagara SBDC
- February 17, 2026: General Marketing
- March 17, 2026: How to Create a Marketing Plan with Agency29
- April 21, 2026: 20C Versus Home Processor Exemption Overviews
- May 19, 2026: Getting to Know Your Customer
- June 16, 2026: Social Media Overview
- July 21, 2026: Leveraging AI for Digital Marketing and Content Creation
- August 18, 2026: Grant Writing 101
- September 15, 2026: Produce Auctions: Are They Right for Me?
- October 20, 2026: Business Structures 101 with COUGHLIN & GERHART, LLP
- November 17, 2026: How to Evaluate Market Opportunities
- December 15, 2026: Overview of Market Channels & Requirements for Participation
After registering, you will receive a confirmation email containing information about joining the meeting.
Date & Time
January 20, 2026 - December 15, 2026
12:00 pm - 1:00 pm
Location
More information about this event.
Contact Information
Lindsey Pashow, Ag Business Development and Marketing Specialist, Harvest New York
- lep67 [at] cornell.edu
- (518) 569-3073